Google Analytics is not going to show the User Queries Searched

Privacy for Google Search Queries
As Search becomes more evolving Google is about to make it more secure from this October 2011, for the signed in users by keeping their privacy in mind. This update will impact minor ratio of the traffic. Therefore, analysts and webmasters cannot able to see the search queries of those users. This update will impact minor ratio of the traffic.

What will happen to that signed-in users’ traffic?

According to this change, when a signed-in user visited your website by performing his search in Google then it will show up as the Google Organic Search with no report on the search terms that the user used to search on to reach your site. You will continue to see collective search query data with no change, including visits from the non-signed users and visits from Google paid campaigns.

That sort collective signed-in user traffic volume will be shown under the token “not provided” in the Organic Search Keyword reporting. This will be applicable only for the Organic Search traffic and CPC paid search data will not be affected.

What type of impact we can expect?

This change impacts the SEO efforts of the marketing people as this unclear missing data fallen under the “not provided” lingo will leave them clueless while analyzing the search terms of their organic traffic. It will become more complicated to analyze the search terms and optimize the site accordingly, if more people sign in to a Google account while performing their search.

SEO has never been an easy task, especially an ethical SEO task. SEOs are started looking for possibilities to cross over this challenge and started putting additional efforts to optimize their client websites. With interim determination, they can positively make some progression to overcome this impact.

Having eons of experience in organic Search Ranking I can help you see traffic and revenue through your keywords. Get in touch with me today to know the concealed reliability of the organic rankings.

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