Wednesday, November 2, 2011

Tool: Google Analytics URL Builder



Fill the information in the form below and click the Generate URL button.

If you're new to tagging links or this is your first time using this tool, read http://www.google.com/support/analytics/bin/answer.py?answer=55518


If your Google Analytics account has been linked to an active AdWords account, there's no need to tag your AdWords links - auto tagging will do it for you automatically.
URL Builder is not for your web site, it's for the marketing of your web site. For example, you have a particular banner on a particular 3rd party site. By using URL Builder GA will be able to better track the incoming traffic from that particular banner on that particular site. Without it, you would just see traffic coming from that site without being able to attribute it to a specific banner. If you have more than one banner on that 3rd party site then the use of URL Builder becomes even more important.

Sources

http://www.google.com/support/analytics/bin/answer.py?answer=55596
http://www.google.com/support/analytics/bin/answer.py?answer=55578
http://www.google.com/support/forum/p/Google%20Analytics/thread?tid=2c703c106ffdb8ad

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